Sales pipelines and automation built around your actual process. You do not have to adapt your business to the software — the software adapts to your business.
→ TALK ABOUT YOUR PROCESSGeneric CRMs force you to follow their process. A custom CRM follows yours. I build on Supabase with business logic that reflects exactly how you sell, with direct integrations to your website and email tools.
Before writing a line of code, I document your current sales process — stages, actors, friction points. The system reflects reality, not a generic ideal.
Stages, statuses, fields, and automations defined to your needs. From lead capture to close, including automatic follow-ups.
Your website forms feed directly into the CRM. No copy-pasting, no lead loss from manual failure.
Nurturing sequences, follow-up alerts, and internal notifications. I integrate with your current email platform or set up a new one.
Clean interface to manage leads, view the pipeline, and take notes — no need to access a database or technical tools.
For many cases, yes. If your process fits what those platforms offer, I recommend them. I build custom CRM when the sales process is specific enough that the cost of adapting to generic platforms exceeds the cost of building to measure — or when deep website integration is a priority.
I build on Supabase (PostgreSQL) with Next.js on the frontend. It is an open-source stack, no vendor lock-in, and one you can migrate or maintain internally in the future. If you already use a specific platform, I can integrate rather than replace.
Yes. I migrate data from HubSpot, Pipedrive, Notion, spreadsheets, and most systems with CSV export or API. The migration process is mapped before I start to guarantee zero data loss.
Ready to get started?
→ TALK ABOUT YOUR PROCESS